Build Your Off Page Strategy With Our SEO Services
So you have a website, and it has been optimized locally in hopes that google and other search engines will find it and understand what you are trying to offer your customers. However, if the on page optimization is where you’ve stopped, you’ll be waiting a very long time to see your website on the first page of any search engine (assuming you have competition). There are instances few and far between where your competition has not put any effort into their website, allowing you to rank without an off page strategy, but this is not likely. Off page SEO speaks to the methods used to gather votes for your website. With a simple online search you’ll quickly figure out that backlinks to your site from other websites are what we’re talking about here. However, not all backlinks are created equal. Let’s use the real estate example again. When your house is on the market, real estate agents within the community will direct their clients to your home if it suits their needs. However, some agents carry more clout than others, with their experience in the industry and trust that has been built within the community over the years. Which realtor do you think is likely to have more power when it comes to “voting” for your home? The one who has more trust in the community or the one that doesn’t? Similar to this, search engines will determine the value of your backlinks based on the source they are coming from. To have a strong off page strategy requires time and effort, and can be very tedious when attempting to acquire trusted votes. Have no fear, as we already have these strategies planned and ready for execution. The only decision you must make is based on the time you want us to dedicate and the budget you have to work with. Of course, you can find other ways to have this done, but keep in mind that your strategy must stay in line with best practices. Otherwise, trying to short cut these methods may put your website at risk of being penalized.